Sample Pitches

Context

End of GNW

When you have finished with a GNW customer…

Before we wrap things up today, I want to tell you about a dramatic increase in criminal activity that affects thousands of homeowners just like yourself each year.

Do you own a home or do you have an elderly parent or grandparent who does?

If yes…

Let me take 3-minutes of your time to show you a news video that’s pretty alarming. I just texted you the link. Go ahead and Click on it and I’ll answer your questions after.

https://ktla.com/news/local-news/l-a-homeowner-warns-others-after-her-property-was-stolen-through-deed-fraud/

As a homeowner, how does that video make you feel?

  • If they say anything similar to: I’m already protected, I have title insurance so nobody can steal my home. Then you say: Not so ….and go to 1
  • If they say anything similar to: That’s awful, how is that possible? Then you say: You see…. and go to 1

The title insurance you bought when you purchased your home guaranteed that the SELLER had the right to sell the home to you, but the title insurance doesn’t prevent someone from stealing YOUR home after the sale closes. So as you saw in the video, by the time the victim found out her house was sold right under her nose, the thief was probably in Panama living off her 100k equity which was her nest egg.

TitleShield fills this gap and helps protect your most valuable asset. Wouldn’t it make sense to pay 17.99 a month or a one-time lifetime fee of $799 to make sure this never happens to you?

Let’s get you signed up right now. It literally takes 2 minutes.

Then walk the customer through the subscription process.

If you are unable to persuade the customer to sign immediately, then say:

Please take a flyer with you. You’ve been such a great customer, let me write my discount code on the flyer for you. This will save you 10% when you sign up

Context

Cold Call (on the phone or door-to-door

Hi, may I speak with [homeowner’s name]. My name is [Name] from TitleShield™ , and we are reaching out to tell you about a dramatic increase in criminal activity that affects thousands of homeowners just like yourself each year.

Are you on your cell phone? I’d like to text you a short, 3-minute news video that’s pretty alarming.

Why don’t you go ahead and Click on the link and I’ll answer your questions after.

https://www.youtube.com/watch?v=edudpIaGBXA

As a homeowner, how does that video make you feel?

  • If they say anything similar to: I’m already protected, I have title insurance so nobody can steal my home. Then you say: Not so ….and go to 1
  • If they say anything similar to: That’s awful, how is that possible? Then you say: You see…. and go to 1

The title insurance you bought when you purchased your home guaranteed that the SELLER had the right to sell the home to you, but the title insurance doesn’t prevent someone from stealing YOUR home after the sale closes. So as you saw in the video, by the time the victim found out her house was sold right under her nose, the thief was probably in Panama living off her 100k equity which was her nest egg.

TitleShield fills this gap and helps protect your most valuable asset. Wouldn’t it make sense to pay 17.99 a month or a one-time lifetime fee of $799 to make sure this never happens to you?

Let’s get you signed up right now. It literally takes 2 minutes.

Then walk the customer through the subscription process.

If you are unable to persuade the customer to sign immediately, then say:

You’ve been so great. I’d like to send you an email or a text with a discount code. That way, if you sign up later, you can get a 10% discount. What is your email address or cell phone number?

Context

Customer Asks Which Plan to Buy?

The lifetime plan is the best value because if you keep your home for 30 years, the cost is a little over $2 per month. And, if you ever move, TitleShield™ lets you transfer your subscription one time.

But there are other options too

The monthly subscription is just $17.99 per month with my code.

If you buy the annual subscription, then you get 2 months free and it only costs $179.00 with my code.

f you buy the 3-year subscription, then you get almost a full year for free (11 months!) and it costs $449 with my code.

So, it’s really up to you. The more you can pay up front, the greater the savings..